top of page
People taking part in paid market research surveys, interviews and focus groups with Heard

Your opinion: heard and rewarded.

Join our paid market research panel, where your experiences help shape decisions across housing, health, education and more.

Be heard

Take part in paid market research through surveys, interviews and focus groups.

Make a difference

Help organisations make better decisions about services, policies and communities.

Be rewarded

Receive fair awards for the time and experience you contribute.

Free to join

It's quick and easy to get started.

Your choice

Choose what and when you take part in research.

Secure

We are clear about how your responses are used.

Who will your voice reach?

We have carried out research for Mind, the BBC, Shelter, English Heritage, Help for Heroes and many more. These are just a few organisations we work with who want to understand people’s experiences in order to make better decisions.

BBC logo shown among organisations reached through research featured by Heard
Shelter logo shown among organisations reached through research featured by Heard
Royal Legion logo shown among organisations reached through research featured by Heard
The Wildlife Trusts logo shown among organisations reached through research featured by Heard
English Heritage logo shown among organisations reached through research featured by Heard
Heard paid market research logo
NSPCC logo shown among organisations reached through research featured by Heard
Drinkaware logo shown among organisations reached through research featured by Heard
Royal Air Force Museum logo shown among organisations reached through research featured by Heard
Mind logo shown among organisations reached through research featured by Heard
British Red Cross logo shown among organisations reached through research featured by Heard
Royal Air Force Museum logo shown among organisations reached through research featured by Heard
HIW

How does it work?

Joining Heard is quick, free and simple!

Join Heard

Create your free account in minutes, and tell us a bit about yourself.

Take part

We'll invite you to surveys, interviews and focus groups that are right for you.

Be rewarded

Share your experiences, be heard and redeem gift cards as a thank you.

Every voice belongs in research.

Good decisions depend on hearing from people with different lives, backgrounds and experiences. We actively welcome people whose voices are often missing from research, as well as people from across the wider UK population.

Rewards

Turn your points into gift cards!

Typical rewards vary project to project, and are always shown before you take part.

1. Take part

Take part in surveys, focus groups, interviews, or more.

2. Earn points

Earn points as a thank you for your time sharing your views.

3. Choose a reward

Choose a voucher or take out your rewards via PayPal

Online survey

5 - 10 minutes

50 - 100 points

Focus group

60 - 90 minutes

4,000 - 8,000 points

Depth interview

30 - 60 minutes

1,500 - 5000 points

Online community

15m a day, 7-10 days

2-10k+ points

Popular rewards

Amazon gift card reward available through the Heard paid market research panel

1,000 points

£10

Sainsbury’s gift card reward available through the Heard paid market research panel

1,000 points

£10

Argos gift card reward available through the Heard paid market research panel

1,000 points

£10

ASDA gift card reward available through the Heard paid market research panel

1,000 points

£10

Cineworld gift card reward available through the Heard paid market research panel

1,000 points

£10

Currys gift card reward available through the Heard paid market research panel

1,000 points

£10

Tesco gift card reward available through the Heard paid market research panel

1,000 points

£10

John Lewis gift card reward available through the Heard paid market research panel

1,000 points

£10

PayPal reward option for participants in the Heard paid market research panel

Coming soon, withdraw via PayPal

FAQs

Questions
We've got answers!

Everything you need to know before joining Heard.

How do I get paid?

When you have accumulated enough points, go to Rewards on your account to redeem a gift card of your choosing.

Can I choose which research I take part in?

Yes. Every opportunity is optional, and you can decide whether it is right for you.

Will my voice really be heard?

Yes. We combine your views with those of other participants and share the findings with our clients, helping to inform their decisions.

Why do different voices matter?

Different experiences make research stronger and decisions more representative.

How will I hear about new research? 

We’ll email you when suitable research becomes available. That could be a few times a week or month, it depends what sort of projects we have running!

How is my information used?

We use it to manage your account, match you with research and analyse your responses.

Still curious? Join the panel to find out more!

Safe, secure and independent.

Your data is handled securely, participation is always your choice, and Heard is backed by an accredited MRS Fair Data Partner.

Related guides

Explore more about paid market research and how it works.

Participant checking a legitimate and secure paid market research panel online

How to spot legitimate paid research.

​Paid surveys and research panels can be a legitimate way to earn occasional rewards...

Market research findings being analysed to help organisations make evidence-based decisions

How much can you earn from market research?

There is no fixed amount you can expect to earn from market research...

Heard members choosing how and when to take part in paid market research in the UK

What happens to your answers after a survey?

When you complete a market research survey, your answers do not simply disappear...

Paid market research responses being analysed and transformed into useful research evidence

How are research participants chosen?

Market research participants are chosen to fit the needs of a particular study...

Participant exploring paid market research surveys, interviews, focus groups and rewards

Surveys vs focus groups. What's the difference?

Paid surveys and paid focus groups both collect people’s opinions...

People taking part in a paid market research focus group in the UK

Can you really get paid for your opinion?

Yes - people in the UK can be rewarded for sharing their opinions...

Survey responses being turned into research insights and findings for UK organisations

Are paid research panels legitimate?

Yes - paid research panels can be completely legitimate. Universities, charities...

How do focus groups work in the UK?

Paid focus groups are a way for people to share their experiences...

People comparing paid surveys and focus groups as ways to take part in UK market research
UK market research participants sharing opinions through surveys, focus groups and interviews

Ready to be heard?

Take part in paid market research and help shape better decisions — with rewards for your time.

bottom of page